The Ultimate Guide to Opening a Beauty or Wellness Business in Estonia (2026)

Estonia’s beauty and wellness sector is thriving, driven by a savvy local population and a growing international community. Whether you are opening a high-end spa in Tallinn, a boutique hair salon, or a specialized tattoo studio, the path to success involves more than just talent—it requires strict adherence to Estonian health and safety standards.

Navigating the requirements of the Estonian Health Board (Terviseamet) can be daunting for new founders. This comprehensive guide breaks down the legal, physical, and sanitary requirements you need to meet in 2026 to launch your beauty business with confidence.

1. Choosing the Right Legal Structure & EMTAK Codes

Before you sign a lease, you must have a legal entity. For most salons, a Private Limited Company (OÜ) is the ideal choice due to its limited liability and tax efficiency.

• Select Your EMTAK Code: You must register your primary activity. For beauty treatments, use 96021 (Hairdressing and other beauty treatment) or 96041 (Physical well-being activities).
• E-Residency: If you are managing your salon's finances from abroad while local staff handle operations, e-Residency remains the most efficient way to manage your OÜ.

2. The Health Board (Terviseamet) Requirements

Unlike a general office, a beauty business provides services that impact human health. Therefore, you must notify the Health Board of your activities.

Notice of Economic Activity: You are required to submit a notice to the Health Board no later than the day you begin providing services. This notice confirms that your salon meets the requirements set out in the "Health requirements for the provision of beauty and personal services."

3. Physical Premises & Ventilation Standards

Estonian regulations are very specific about where and how beauty services can be performed. You cannot simply use any commercial space; it must be "fit for purpose."

4. Hygiene, Sterilization, and Chemical Safety (REACH)

To prevent the spread of infections, the Health Board requires a documented "Cleaning and Disinfection Plan." This is similar to a restaurant's HACCP plan but focused on cosmetic tools.

• Sterilization: If you use tools that break the skin (tattooing, piercing, or advanced facials), you must have a documented sterilization process using an autoclave or certified hot air sterilizer.
• Chemical Compliance: All products used must comply with EU Regulation (EC) No 1223/2009. Ensure your suppliers provide safety data sheets, especially if importing products from outside the EU.

5. Staff Qualifications and Health Certificates

In Estonia, the safety of your clients is tied to the health of your staff.

• Health Certificates: Every employee working in direct contact with clients must undergo a medical examination and possess a valid health certificate (Tervisetõend) issued by an Estonian doctor.
• Professional Competence: While some beauty services don't require a state license for the individual, the business owner is responsible for ensuring staff are trained in hygiene and the specific equipment they use.

6. Step-by-Step Launch Checklist

• [ ] Register your OÜ with the correct EMTAK code.
• [ ] Secure a commercial lease that meets Health Board plumbing and ventilation standards.
• [ ] Draft your Cleaning and Disinfection Plan (internal hygiene rules).
• [ ] Purchase EU-compliant equipment and cosmetic products.
• [ ] Ensure all staff have their Health Certificates.
• [ ] Submit the Notice of Economic Activity to the Health Board (Terviseamet).
• [ ] Set up Accounting & Tax reporting for 2026 compliance.

7. Frequently Asked Questions (FAQ)